Julien Gosset
GTM Operator & RevOps
I design and build GTM systems for B2B teams, from strategy and sales process to outbound and RevOps.
Project-based or part‑time.
Latest posts
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Routing inbound leads in under 60 seconds with n8n and HubSpot
We had a demo request form, a HubSpot workflow, and a round-robin that assigned leads to reps. On paper it was fine. In practice the median time from form submission to first human reply was a little over four hours.
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The signal-based outbound stack I'd build from scratch today
Most outbound engines are built list-first: buy a database export, filter by title and headcount, load it into a sequencer, hope. It works until everyone in your market does the same thing with the same database.
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Why your lead scoring model is probably lying to you
Every lead scoring model I've inherited had the same shape: a spreadsheet of attributes, a weight next to each one, and a total out of 100. Nobody remembered where the weights came from. Everyone trusted the number anyway.
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Services
Outbound engines
Signal-based outbound systems, from targeting and messaging to sequencing and deliverability.
Data and enrichment
Clay tables, waterfall enrichment and lead scoring that keep your TAM clean and your credits under control.
GTM automation
Lead routing, CRM hygiene and workflow automation across HubSpot, n8n and the rest of your sales stack.
GTM advisory
Hands-on audits and roadmaps for early-stage teams building their first repeatable pipeline.
Let's talk
Have a project in mind, or just want to compare notes on GTM? Drop me a line.